Planet Fitness, Inc.

Consumer Cyclical · Leisure

Overall research band Weak

Quality Strong

Valuation Weak

Balance sheet Very weak

Market confirmation Very weak

One-minute company read

What this report can tell you now

What the company does

Planet Fitness, Inc. develops and oversees fitness facilities under the Planet Fitness brand, operating through three main divisions: Franchising, Corporate-Owned Locations, and Equipment Sales. The company licenses Planet Fitness centers across the United States, Puerto Rico, Canada, Panama, Mexico, and Australia through its Franchising division, directly operates fitness clubs in the U.S. and Canada via its Corporate-Owned Locations segment, and supplies fitness equipment to franchised clubs in the U.S. and Canada through its Equipment Sales division. As of December 31, 2021, Planet Fitness managed 2,254 centers across its markets, serving customers seeking accessible fitness services. The company's revenue is generated from franchise fees, membership dues at company-owned locations, and equipment sales to franchisees.

The current research profile is Deep Value, with elevated leverage. This is a starting point for investigation, not a forecast or recommendation.

Strongest visible signal

Business quality is the strongest visible dimension. Check valuation before treating that strength as an investment conclusion.

What to investigate next

Read the latest filing or company update, check the period behind the metrics, and investigate the dimension with the weakest band above.

Before you draw a conclusion

Read the latest filing or company update.
Check the financial period behind each metric.
Investigate the weakest score band and any missing evidence.

Headline fundamentals

A small set of signals worth checking

ROIC14.4%Model input; read with the evidence status and period context.

Operating margin29.7%Model input; read with the evidence status and period context.

Revenue CAGR · 4 years22.6%Model input; read with the evidence status and period context.

FCF margin19.3%Model input; read with the evidence status and period context.

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